The Agent Pitch

How to pitch to an agentI had requests to post the notes from the workshop I just gave for Agent’s Pitch Day.  Here they are.

Congratulations, you are here to move your book forward – this is exciting and a wonderful opportunity. And nerve wracking.
I am here to help you make the most effective use of your five minutes with these lovely agents and publishers.
They are here to find great ideas, great books and great authors. Remember this is a business. They want to be able to sell you and your book to it’s specific public.

They are looking for the right fit.

So know, right now, that this isn’t a beauty contest. This is not a win/lose activity. If there is a fit – celebrate! If there are no fits, you’ve learned valuable information and can make more choices for your book publication life later this afternoon. After dinner. Maybe after a bottle of wine.

Here, from Andy Ross, is what these Agents and Editors would rather not hear

• Reading from Note Cards
• Presenting a memorized talk
• Explaining the entire plot of the book
• Telling the agent that this is the next best seller
• Telling the agent that your book will make a great film.

Here is what we will help you with.
• Figuring out and delivering what your book is about which is different than the plot
• Delivering that essence of the book and your platform in a few words.
• Expressing why you are uniquely qualified to write this book – your qualifications.
• Creating an answer for promotion.

Don’t worry about perfection, that’s not the point

Agents are here because they want to see you in person, so as much as you can, be yourself.

Just in case you end up before an editor who did not list your subject in their “want” list, talk to them anyway. Use your 5 minutes to ask them what they are looking for. What is selling? What genre is hot and what is the up and coming genre? Do they know anyone who would be interested in your book?
Tell them a bit about your book anyway.
Breathe.

What is the book about?
Social justice?
Sex, Drugs and Rock and Roll?
The clash between expectations and reality?

Rather than list off plot points in chronological order, what is the book’s essence?
There is a reason films cycle around a single idea or protagonist. We can say, Oh Spiderman, and we are done.
How can your idea and book fit into that tiny frame?

Who are you? Have you won awards? Hiked through the desert?
Do you have a massive Social Media following?
Why are you uniquely qualified to write this book?

Platform, this is the overall reason you wrote a book. Platform is also something on which to build a promotional campaign.

Elements of a good pitch
Hi my name is XXXX and I have written a novel based on my experience doing or being XXXX the novel is about a boy, a girl and social enlightenment and will appeal primarily to female readers who buy both e-books and hard copy novels. I already have a following of 10,000 on my blog of the same name. Would you like to hear more?

Hi, my name is Catharine and I’ve written a YA Science Fiction Time travel book series Future Girls featuring female heroines who escape to the past to change their future. I am passionate about delivering the message that teens can change their future by what they do right now.

I am a college professor with two degrees in English and am growing my Facebook Instagram and Pinterest following using both organic and paid advertising in order to increase interest in these books.

To learn more.
Visit us on iTunes – Newbie Writers Podcast – new episodes start again in January 2017
Check out our upcoming book Don’t Write Like We Talk that will be published eventually. All you need to do is wait . . . Like us.
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The theme is, Catharine Bramkamp

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