Worksheet 3 of 5

Book idea test worksheet

Before you write a chapter, put the idea in front of real readers. This worksheet holds the two short descriptions you will test, the questions to ask, and a log for what you hear, so you judge the idea on evidence rather than encouragement.

Print one copy per round of conversations.

How to use it

Start with the two descriptions. The Scribe Method's chapter on figuring out your book idea asks for a description of 200 words or fewer covering what the book is about, who the ideal reader is and what they will get, plus a one-sentence "cocktail party pitch" a happy reader would use to recommend it. If you cannot fit the idea into 200 words, the chapter says, it is a sign you need more clarity.

Then talk to three to five people who match your reader. The questions on the sheet follow the rules in Rob Fitzpatrick's The Mom Test (as summarized in this book report): talk about their life instead of your idea, ask about specifics in the past, and listen more than you talk. "Would you read this?" is not on the list, because everyone says yes.

Before the first conversation, write down what you expect to hear. After each one, tick the signals you actually got. Strong signals cost the other person something: telling you a real story, asking for the material, introducing you to someone else with the problem.

The full method, including posts, talks and title tests, is in How to test a book idea before you write it.

Book idea testyourbookstartshere.com/worksheets/idea-test/

Book idea test

The book in 200 words or fewerWhat is it about? Who is the ideal reader? What will they get?
The one-sentence recommendationWhat would a happy reader say to a friend? Under 35 words.
What I expect to hear
Questions to ask1. Tell me about the last time you dealt with [problem]. What happened? · 2. What did you try? How did it go? · 3. Have you read anything about it? What was missing? · 4. If you could ask an expert one question about it, what would it be? · 5. (Last) Here is the idea in one sentence. What do you think it would do for you?
Conversation 1: who, and their words for the problem
Conversation 2: who, and their words for the problem
Conversation 3: who, and their words for the problem
Conversation 4: who, and their words for the problem
Signals I got (tick each time)Raised the problem before I did ☐ · Told me what they tried and why it failed ☐ · Used the same words as others ☐ · Asked for the material now ☐ · Introduced me to someone else ☐ · Only said "sounds great" ☐
What I will change in the ideaReader, promise, sentence, title or chapters?

Reading the results

  • Same words, several people: the phrase is your subtitle or a chapter title. Keep it.
  • Polite interest, no stories: the problem may not be urgent for this reader. Try a narrower reader or a sharper problem.
  • Enthusiasm for a side point: the side point may be the book. Many ideas move this way.
  • Nobody has tried anything: they may not see it as a problem worth solving. Be careful.

After a round, update your book idea starter answers or your promise worksheet, then test again.

Questions

Who should I talk to?

People who match your reader profile and who owe you nothing. Clients, members of a professional group, people who reply to your posts. Avoid relying on friends and family unless they truly are your reader.

When do I mention the book?

Near the end, if at all. Spend most of the conversation on their situation and what they have tried. Then read them your one-sentence idea and watch how they react.

Based on The Scribe Method, chapter 8, and Rob Fitzpatrick's The Mom Test (via Michael Lynch's book report), checked October 20, 2026. Published by Scribe Media. Free to print and share.